Today’s Copywriting 101 takes a look at some vintage beauty ads from the 1920s and 30s.
Sexist copywriting?
Use Palmolive to keep your husband!
Even plain girls can be pretty…
Yes, for a successful marriage you ladies need to keep the ‘loveliness’ in your face by buying cleansing soaps and face creams! But don’t worry, it’s not just women who get a rough ride, here’s an ad telling men why they need to be slim to get ahead…
Successful men are slender, don’t you know?
That’s right, successful men, the kind of men you find behind mahogany desks in private offices, are slender, so you should be too!
What do you think of the ads? Leave a comment and let me know. And feel free to share the post on Twitter and Facebook.
[Images courtesy of www.vintageadbrowser.com]
